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Ten X You Presents

The Next Drop Is Almost Here

A fresh performance-first silhouette designed for everyday movement, made to blend sport utility with street confidence.

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Ten X You

THE STORM PASSED,THE MEMORY NEVER DID

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Butterscotch dripping visual
ONE SCOOPONE NIGHTONE LEGEND

"WHATTA PLAYAH, WHAT A WONDERFUL PLAYAH"

THE SHOE THAT CAPTURED THE MOMENT, THAT TOOK OVER THE GAME

Open the box. Meet theshoe that capturedthe moment.

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THE BUTTERSCOTCH SMILEY

THE BUTTERSCOTCH SMILEY

Before he walked to the crease, he had a butterscotch ice cream. We pressed that moment into the shoe.

APRIL 1998

APRIL 1998

The date is in the shoe. Not printed on it - embedded in it.

THE DUNES

THE DUNES

Every panel carries the contour lines of Sharjah's sand dunes. You can feel them with your thumb.

THE BACK (INDIAN TEE BLUE)

THE BACK (INDIAN TEE BLUE)

The back panel wears the exact shade of the Indian jersey he had on that April night in Sharjah.

THAT MINARET

THAT MINARET

The eyelets carry the shape of Sharjah stadium's minarets - the ground that witnessed the storm.

THAT ICE

THAT ICE

The blue you see inside - that's the ice he soaked his feet in after every innings. Recovery, ritualised.

Built for the game

Built for the game

Ultra Lightweight

Ultra Lightweight

Built for movement. You forget its aura

Wide Toe Box

Wide Toe Box

Designed for Indian feet.

Ortholite Insole

Ortholite Insole

All-day cushioning built in.

Multi-Surface

Multi-Surface

Sand. Turf. Street. No announcement needed.

HE DIDN'T PLAY THROUGH THE
SANDSTORM. HE BECAME ONE.
HE DIDN'T PLAY THROUGH
THE SANDSTORM. HE
BECAME ONE.

We called it "Desert Storm." But the truth is, the storm lasted long after the dust settled. That night, we understood what it felt like when one player carried the weight of an entire nation, and somehow made it look like pure joyWe called it "Desert Storm." But the truth is, the
storm lasted long after the dust settled. That night,
we understood what it felt like when one player
carried the weight of an entire nation, and somehow
made it look like pure joy.